This week in Grade 3 classes we had a Commonsense Media Lesson called Advertising Detectives. In this lesson the students inquire about off line and online advertising. They are introduced to the concept of different kinds of advertising online such as banner ads, advergame, video ad, pop-up ad and sponsorship ad. We looked at different sites to find these different kinds of ads such as:
In the second half of the class, the students are divided into three groups as detectives to find different kinds of ads on the sites below:
The lesson plan is from Common Sense Media resources and is a great addition not only for this particular unit of inquiry but also an awareness raising one for being responsible Digital Citizens.
You can find some photos of the lesson below: